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Fans Economy Is Never Out Of Date Seeking O2O Cooperation Projects

2015/5/17 21:44:00 30

Fans EconomyO2OCooperation Projects

O2O is the trend of the times, regardless of whether the situation is artificial or man-made. In this era of online convergence and great development, it is not a panacea. But without O2O, it is absolutely impossible.

But for now, no matter which industry it is from clothing, food, housing or travel, O2O is a high-end mode that needs strong capital to play. From Bonobos's 120 million dollars to fast 600 million dollars and drops of 700 million US dollars, which one is not hundreds of millions of dollars?

In small garment enterprises themselves can not complete the O2O mode.

Transformation

At the same time, seeking cooperation will be the best choice.

Of course, a good O2O partner is sometimes more difficult than finding someone to marry. The team has to be professional, less expensive, high dividends, large drainage, quick and convenient cooperation, autonomous operation platform, and more category support. These will be the conditions for small garment enterprises to consider when seeking O2O partners.

At the same time, if you can see its true and successful operation case, it is even more reliable. For example, when searching for clothing O2O online, there are many new cooperative projects targeting O2O, but there is a single way of cooperation.

Franchise costs

Too high, no real cases, or small clothing enterprises need to expand the original stores.

scale

Shortcomings such as refitting.

At the present stage, most small garment enterprises have certain advantages in customer experience and service. The key is how to combine the high cost performance and fast drainage in the era of Internet consumption.

The O2O mode is just an ideal sales mode for small garment enterprises to break through their single structure, jump out of channel constraints and achieve seamless sales.

The author believes that in the next few years, clothing O2O will usher in the most favorable development conditions. The major clothing giants will also show their deep layout in O2O, and the small garment enterprises will also have an indissoluble position in this O2O war.

This age and O2O almost the same name of the micro business, I believe is no stranger to open shop to the consumer's palm, will be the small clothing enterprises in the mobile business bonus division competition near the end of the last shot.

But what is this connection with O2O? As we all know, the integration of online and offline is the most vivid description of O2O. The most indispensable thing for a small garment enterprise is the place and service under the offline experience. By establishing an online platform to expand passenger flow and gathering fans, it is possible to complete the online online shopping experience under the online shopping experience, and even the shopkeeper's personal wishes for private customization.

Of course, the establishment of the online platform is not only a channel of WeChat, but the old monster is only more specific.

And small garment enterprises to build their own platform, collect fans, and complete the seamless connection between online and offline, is not only the perseverance that needs experience and perseverance, but also needs the accumulation of time.

For a few simple analysis of several micro stores based on WeChat platform, friends can make more choices based on their own situation.


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